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Understanding The Role Of Big Data In Creating An Ad Network

Ad networks have become far more dependent on big data than ever. A 2017 Entrepreneur article titled “How Big Data is Solving Big Advertiser Problems” attempted to address these challenges. Andrew Medal, the author of the article and the founder of Agent Beta, said that big data is vital to creating personalized campaigns and improving […]

The post Understanding The Role Of Big Data In Creating An Ad Network appeared first on SmartData Collective.

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This syndicated post originally appeared at SmartData Collective

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