The customer data platform (CDP) is the newest tool in the customer experience arsenal as big companies try to help customers deal with data coming from multiple channels. Today, Adobe announced the general availability of its CDP.
The CDP is a like a central data warehouse for all the information you have on a single customer. This crosses channels like web, email, text, chat and brick and mortar in-person visits, as well as systems like CRM, e-commerce and point of sale.
In the world of enterprise software, there are often strange bedfellows. Just yesterday, Salesforce announced a significant partnership with AWS around the Cloud Information Model. This morning, it announced it was moving its Marketing Cloud to Microsoft Azure. That’s the way that enterprise partnerships shimmy and shake sometimes.
The companies also announced they were partnering around Microsoft Teams, integrating Teams with Salesforce Sales Cloud and Service Cloud.
Siren promises the benefits of knowledge graphs, without the hassle of reinventing your existing data management and infrastructure
CDI involves not only collecting the data from numerous sources, but organizing and analyzing it in such a way that enterprises can easily share it among business users in areas such as sales, marketing and customer support.
Can we get a fanfare of trumpets, please? The time has come to introduce you to our TC Top Picks for Disrupt Berlin 2019. The ingenuity and creativity reflected in the international startup community can’t be overstated, and narrowing the field from the hundreds of applications we received was no easy task.
The program showcases outstanding early-stage startups across these categories: AI/Machine Learning, Biotech/Healthtech, Blockchain, Fintech, Mobility, Privacy/Security, Retail/E-commerce, Robotics/IoT/Hardware, CRM/Enterprise and Education.
Gartner identifies the most significant technology trends that organizations must anticipate in the New Year.
Predictive analytics is essential in modern email threat prevention. The IEEE created a report titled Identifying Email Threats Using Predictive Analytics, which shed a lot of light on this complicated issue.
How is Predictive Analytics Revamping Email Security?
Securing your email and other communication mediums from unauthorized access and threats is a priority more than ever. SC Magazine points out that 1,150 new email security threats are discovered every single day.
The growth and explosion of IoT technology has been astonishing to watch over the past few years. And while we often discuss the impact it’s having in tech and consumer products niches, it’s having an equally profound impact in healthcare – particularly when it comes to patient safety.
6 Ways the IoT is Impacting Patient Safety
To most people, the IoT sounds like some far-off concept that could have an impact down the road.
Research firm Gartner, Inc. has identified the 10 top strategic technology trends that organizations need to explore in 2020.
AI is perfectly aligned to the goal of business intelligence, which is to make business more intelligent by augmenting and, in some cases, automating human intelligence.